Press release

[Press Release] Vandemoortele and Délifrance intend to form a new leading player in frozen bakery

Friday 28 March 2025, 08:45

Ghent, Belgium / Reims, France – March 28, 2025 – Vandemoortele, a long-established family-owned food group with a footprint across Europe, and VIVESCIA Group, a leading French grain cooperative group announced today that they entered into an agreement relating to the acquisition by Vandemoortele of Délifrance.

Logo VIVESCIA

A wholly owned subsidiary of VIVESCIA Industries1, Délifrance is one of Europe’s leading frozen bakery manufacturers, with over 3 200 employees, a network of 14 production sites and annual turnover of approximately €930 million for the year ending 30 June 2024. Délifrance is a global BtoB brand recognised for its high-quality frozen bakery products, which embodies French bakery excellence. Délifrance’s main presence is in Europe and Asia where it serves retailers, foodservice operators, and artisan bakers. 

Vandemoortele is a family-owned, leading Belgian food group. Its Bakery Products business line has been in business for almost 50 years, with 3,500 employees and 28 production sites. The Bakery Products business line has an estimated turnover of €1.4 billion and offers a wide range of frozen bakery products under different brands and as private label and is present in Europe and the USA.

The strong heritage of Délifrance and Vandemoortele in frozen bakery will help the combined business to navigate the challenges of the future. By joining forces, it will be able to offer customers a complete range of great tasting viennoiseries, Danish pastries, artisanal bread, donuts, Italian savouries, and patisserie products under leading brands like Délifrance, Banquet d’Or, Doony’s, Lanterna, Acquaviva and Lizzi. It will create an estimated €2.4 billion global player that will shape the future of frozen bakery through international expansion, providing innovation and value-added services and solutions to retail and foodservice partners, and accelerating ambitious sustainability plans.

"We will be delighted to welcome Délifrance into the Vandemoortele family," said Jean Vandemoortele Chairman of the Board of Vandemoortele, "This will be a historic partnership with a compelling strategy and culture fit.”

For the Chairman of VIVESCIA and VIVESCIA Industries Sicom’s2 Board of Directors, Christoph Büren, said: “Our VIVESCIA Group’s transformation is underway! This decision by VIVESCIA and SICOM’s Board of Directors is in line with the strategic discussions undertaken as part of the VIVESCIA 2030 project over the last 18 months. The ambition is to work with our teams to write a new chapter in our story of growth, innovation, and the creation of sustainable value for agriculture and our cooperative entrepreneurs, for our plant and grain processing businesses and their customers, and for the Francine brand and for its consumers.
As well as giving Délifrance all the resources it needs for its development and the opportunity to shape the future of the frozen bakery market, this ambitious project could create for VIVESCIA the conditions for a valuable, long-term partnership with the family-owned group Vandemoortele.”

Yvon Guerin, CEO of Vandemoortele, says: “We respect the heritage and expertise that Délifrance represents. This new combination will allow us to create powerful synergies in terms of accelerated growth, customer service, product range, innovation and branding. We will bring together great talent from both parties and create new opportunities for all our associates. With a robust investment plan, we are convinced we can accelerate future growth.”

Robert O’Boyle, CEO of Délifrance, says “the transformation undertaken by Délifrance and its management teams over the past four years, together with the support of Vivescia and its governing counsels, has built Délifrance into a strong bakery partner with a deep heritage and know-how, ready to engage and accompany our customers in their future growth development. The exciting combination with Vandemoortele, we are announcing today, will allow us, together, to invest and build on our world class teams, our shared values of product innovation and customer service excellence, to support and accelerate the growth of all our customer partnerships throughout Europe, Asia and North America. We look forward to developing this next chapter in the history of Délifrance and to a long and successful journey together in the years ahead.”

The transaction, which is scheduled to be completed by the end of 2025, is subject to the exercise by VIVESCIA of the put option following completion of the information and consultation process with the employee representatives and to the usual closing conditions, including authorisation of the competition Authorities.

 

Regulated information – Inside information
28 March 2025, 08h00 AM CET
 

1 VIVESCIA Industries, the holding company that encompasses all the group’s processing businesses – Malting, Milling, Animal Nutrition, Maize Processing, and Biotechnologies
2 VIVESCIA Industries' general partner

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